There is nothing wrong with relying on conventional business practices, but it has to be emphasised that today’s business world mostly depends on technology — computers, to be specific. So, most employers now prefer hiring prospects who are tech-savvy or at the very least, have basic software knowledge. If you do not want to get […]
The Importance of Computer Literacy in the Workforce Read More »
It is 2019 and businesses are flourishing more than ever with the help of modern technology. Almost every business is connected to the Internet. You can buy your products using a smartphone or a laptop. You can order a home-based service with a press of a button. You can do many things with the help of
Using Technology to Improve Your Business Read More »
Even before the Internet gained popularity as a marketing platform, location-based marketing has always been a widespread practice. Online marketing offers such a wide reach and most businesses would want to have their presence known as far and wide as they could with minimal effort. So why should you still tailor digital marketing tactics based on location
The Importance of Geomarketing and How to Practice It Read More »
Whether you are touching base with a mobile workforce or keeping in touch with your clients right in your office, communication is an extremely crucial aspect of any business. Although bigger and more established businesses could afford the most advanced and complex tools, and you can even allocate some of your resources for managed IT
The Best Affordable Business Tools for In-Office or On-the-Go Communication Read More »
The Global Positioning System, commonly referred to as GPS, is perhaps one of the most innovative and useful pieces of technology ever invented today. A satellite-based radio navigation system originally devised by the United States government to revolutionize military navigation, it is now being utilized by millions of people in tracking the most important things
Tracking Your Move: The Need for GPS Read More »
What’s better for business: small but frequent purchases from a long-time customer or big but infrequent purchases from a new customer? It’s hard to say which one is more profitable, as several factors need to be considered and it can be different for each company. What it depends on, ultimately, is the investment you put
Customer Lifetime Value: Why Even Small Sales Count Read More »
Professionals today rely on their smartphones for so many things. Some may not even remember the last time they left home without checking their phone. Several years ago, using a mobile phone for work was a rarity. Most companies provided personal digital assistants (PDAs) for this purpose. But smartphones have opened the doors for increased
Mobile Apps That Tech People Swear By Read More »
Search engine optimization (SEO) takes time and effort for it to work. And because it demands so much time to achieve success, it can have several drawbacks with expensive costs. These problems can affect your marketing strategy and hinder any potential growth from breaking even or even profit from any of your investments. Fortunately, you
SEO: Five Mistakes You Definitely Need to Avoid Read More »
A blog has become a necessity for companies who want to climb search engine results pages, boost brand awareness and reach their audience. You can’t just make one for the sake of it; you need a clear cut strategy to achieve the objects you laid out. Experts from Virginia Beach on SEO cite the following
Blog for Your Brand and Reach Your Audience Read More »
